Seasonal job postings are on the upswing, according to a new study
Aditi Singh
Fall has here in the blink of an eye, and the weather is cooling down, which means it's time to start thinking about seasonal recruiting. Seasonal recruiting will look different this year, whether you're employing retail staff, customer support representatives, or a professional Santa Claus.
While the introduction of coronavirus vaccinations this spring has helped to alleviate the public health issue, the virus remains prevalent and things have not yet returned to normal, affecting both the job market and consumer behaviour.
What does this signify for those looking for work?
Currently, there is a lack of enthusiasm among job seekers in seasonal labour. COVID-19 worries, childcare problems, dependency on an employed partner, or reliance on a temporary financial cushion are all variables that contribute to lower job search enthusiasm.
This implies that job searchers searching for seasonal work have a high chance of finding it. In this employment climate, they would be wise to investigate several choices and learn what different companies have to offer in terms of salary, bonuses, and benefits, if at all feasible, in order to obtain the greatest chance.
What does this mean for businesses?
MangoCareer finds the increase in urgent seasonal job advertisements "concerning." Because job seekers' interest in seasonal jobs is lower than in past years, companies who wish to hire seasonal workers must increase their hiring efforts. Employers must go above and beyond to recruit seasonal employees now more than ever, or risk being understaffed during the holidays.
"My advise to businesses seeking for seasonal labour is to start looking immediately," MangoCareer adds. "Do not wait until later in the season since you may experience a significant crunch."
Staff may use the app to select periods or change hours on the go, allowing them to accommodate commitments such as parenting or attending college classes. Target likewise increased their minimum pay to $15 per hour, which went into effect in July. Employees have reacted positively to these and other changes: Target's turnover has dropped to a five-year low in the last two years.
Conclusion
If job searchers' interest in seasonal work does not increase quickly, Christmas hiring would suffer severely. According to MangoCareer, customers may see longer retail lineups, reduced shop stock, and longer wait times for online orders. The easiest way to avoid this as a customer is to start your holiday shopping early.
We cannot anticipate whether companies who require seasonal workers would be short-staffed over the holidays. For the time being, all we can do is wait and watch how this pattern develops. The Hiring Lab will continue to monitor seasonal hiring trends and if interest in these positions increases.
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